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- Original Articles
- Development of the Brand Authenticity Scale for Professional Sport Teams
- Seunghwan Lee
- Korean J Sport Sci. 2022;33(1):111-124. Published online March 31, 2022
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- Invited Review Article
- Consumer responses to sport organizations’ corporate social responsibility initiatives: A focus on moral emotions
- Dae Hee Kwak
- Korean J Sport Sci. 2017;28(4):795-807. Published online December 31, 2017
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- Original Articles
- The effect of golf product confusion on consumer behavior through negative emotion: Focusing on moderating role of personal characteristics
- Jeoung-Hak Lee, Ji-Hae Lee, Hye-Kyung Cho
- Korean J Sport Sci. 2017;28(2):390-406. Published online June 30, 2017
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- A Study on the Effectiveness of SERVQUAL: A Meta-Analysis
- Min-Seok Kwag, Doyeon Won
- Korean J Sport Sci. 2014;25(3):494-512. Published online September 30, 2014
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- The Relational Analysis Among the Team Attribute, Consumption Emotion, Viewing Value and Revisit Intention for Korea Professional Baseball
- Bumgyu Im
- Korean J Sport Sci. 2014;25(1):145-156. Published online March 31, 2014
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Korean Journal of
Sport SciencePrint ISSN: 1598-2920
Online ISSN: 2233-7938