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Original Articles
Predicting acceptance intention of potential sports O2O service consumers based on revised model of goal-directed behavior
Jihyun Lee, Taejung Kim, Kwang Min Cho
Korean J Sport Sci. 2018;29(2):281-297.   Published online June 30, 2018
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Predicting acceptance intention of sports wearable smart device based on technology acceptance model and theory of planned behavior : The moderating effects of gender
Taejung Kim, Ji-myung Jung, Seung-Lo Lee
Korean J Sport Sci. 2017;28(4):899-916.   Published online December 31, 2017
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Predicting Behavior Intentions of Online Sports Products Consumer Based on Extended Goal-directed Behavior Model
TAEJUNG KIM, Doyeon Won, Min-Seok Kwag
Korean J Sport Sci. 2015;26(3):566-581.   Published online September 30, 2015
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Korean Journal of
Sport Science

Print ISSN: 1598-2920
Online ISSN: 2233-7938



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