CrossRef Text and Data Mining
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A Study on The Relationship Marketing and Purchasing Behavior: A Meta-Analysis
Yu-Mi Chung, Min-Seok Kwag
Korean J Sport Sci. 2015;26(3):546-565.   Published online September 30, 2015

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Customer Retention, Purchasing Behavior and Relationship Substance in Professional Services
Industrial Marketing Management. 2000;29(4):363-372   Crossref logo
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Reverse Marketing: A Synergy of Purchasing and Relationship Marketing
International Journal of Purchasing and Materials Management. 1995;31(2):28-37   Crossref logo
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Wine purchasing decisions in India from a consumer’s perspective: An analysis of influencing factors on the buying behavior
Innovative Marketing. 2022;18(2):120-134   Crossref logo
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Advances in Business Marketing & Purchasing
Advances in Business Marketing and Purchasing. 2014;ii   Crossref logo
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A Script-theoretic Analysis of Industrial Purchasing Behavior
Journal of Marketing. 1984;48(4):22-32   Crossref logo
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B2B Interactions at Trade Fairs and Relationship Quality: A Conceptual Approach
Advances in Business Marketing and Purchasing. 2014;167-189   Crossref logo
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Book Review: Industrial Purchasing Behavior: A Study of Communications Effects
Journal of Marketing Research. 1966;3(3):318-320   Crossref logo
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Using Discourse Analysis in Case Study Research in Business-to-Business Contexts
Advances in Business Marketing and Purchasing. 2014;77-99   Crossref logo
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The Impact of Chatbots on the Relationship between Integrated Marketing Communication and Online Purchasing Behavior in The Frontier Market
Jurnal The Messenger. 2021;13(1):19   Crossref logo
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Book Review: Source, Transmitter, Message, Audience … Industrial Purchasing Behavior: A Study of Communications Effects
Journal of Marketing. 1966;30(4):103-104   Crossref logo
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