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The effect of the temporal and spatial distance and the types of advertising messages on sport consumers’ attitude toward an advertising and purchase intentions: A Construal level theory perspective |
Sohee Park, Jin-Wook Han, Minsoo Kim |
Korean J Sport Sci. 2017;28(2):407-423. Published online June 30, 2017 DOI: https://doi.org/10.24985/kjss.2017.28.2.407 |
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