CrossRef Text and Data Mining
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Predicting acceptance intention of potential sports O2O service consumers based on revised model of goal-directed behavior
Jihyun Lee, Taejung Kim, Kwang Min Cho
Korean J Sport Sci. 2018;29(2):281-297.   Published online June 30, 2018
DOI: https://doi.org/10.24985/kjss.2018.29.2.281

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Predicting consumers’ intention to purchase sporting goods online
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Cortical Determinants of Goal-Directed Behavior
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Consumers’ goal-directed behavior of purchasing sportswear products online
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