Search Word: 민족주의자, Search Result: 1
1 The Effects of Technology Acceptance Model(TAM) in Sports Field: A Meta-analysis
Jung-sup Bae ; Insung Yeo ; Bumgyu Im ; Suh Kwangbong ; Doyeon Won Vol.28, No.1, pp.81-90
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Abstract

Purpose The purpose of this study was to conduct the impact of technology acceptance model(TAM) in sports field using a meta-analysis. Methods First of all, findings from 22 articles were used to analyze the relationship between perceived usefulness, perceived ease of use and intention to use via the comprehensive meta analysis(CMA) program. Results Its study results are as follows: First, results showed that TAM have a big effect on intention to use, with an effect size of .537. Second, the most influential effect size of TAM sub-factors was perceived usefulness. Third, in application and SNS had a most effect on TAM. Lastly, results found significant moderating evidence for ratio of female. But ratio of 20’s was not founded significant moderating evidence. Conclusion Based on the results of this study, it will be possible to pursue the behavior of the audience in the field where TAM is applicable in sports field.


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