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41 Effects of Short Term Weight Loss on Physiological Variables in Weight Category Sports
Hyunseung Rhyu Vol.27, No.2, pp.209-219
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Abstract

This study aims to suggest the guide line for weight category sports(Taekwondo, Judo, Wrestling, Weightlifting, and Boxing) who have to lose weight to pass weigh-in before games. Reference data was collected from RISS, Medline, PubMed, SciELO and effects of short term weight loss on physiological variables(body composition, physical fitness, blood components, oxidative stress and hormone, immune function) were analyzed. Also, weight loss procedures for weight category sports athletes were analyzed in details. The results of the research are as follows: weight category sports athletes prefer short term (3~5 days) weight loss methods (3~5%) with dietary control, sweating and exercise. Physical changes caused by the loss in body weight, fat-free mass, and BMI, however, do not affect body fat percentage. Different changes of physical strength element depend on weight reduction period. In short term weight loss method, anaerobic exercise capacity, muscular strength, and reaction time partially decrease and affect staying power. In contrast, long term weight loss method do not affect aerobic and anaerobic exercise capacity. Furthermore, most of previous studies show that blood component change has negative effect on body water balance, stress-related hormone, and immune function. In conclusion, short term weight loss method negatively affects athletic performance of weight class competition athletic. Therefore, careful long term weight loss methods are recommended with dietetic consideration to prevent dehydration during weight loss period. Excessive weight loss on lightweight athlete should be prevented by institutional basis as well.

42 Effects of 12 Weeks of Resistance Training on Physique, Body Composition, Insulin Resistance, and Blood Lipid in 20s Normal Weight Obese Females
Ji-Young Kim ; Yae-Young Kim ; Man-Gyoon Lee Vol.27, No.2, pp.220-233
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Abstract

This study was designed to examine the effects of 12 weeks of resistance exercise training on physique, body composition, insulin resistance, and blood lipid profiles in 20s normal weight obese females. Sixteen females were randomized into one of following two groups: resistance training group (RT group; n=8) and control group (CON group; n=8). Subjects in RT group completed 12 weeks of resistance exercise training for three times/wk, and subjects in CON group were asked to maintain their normal life pattern during the same intervention period. Data were analyzed using two-way repeated measures ANOVA with post hoc test. Main results of the present study were as follows: 1) Body weight, BMI, waist circumference, hip circumference, WHR, and WHtR decreased significantly in RT group. 2) All variables regarding body composition did not change in both groups; however, fat mass was tended to decrease more in RT group than CON group. 3) Fasting plasma glucose decreased significantly in both groups, whereas other variables regarding insulin resistance did not change significantly in both groups. 4) All variables regarding blood lipids did not change significantly in both groups. Results indicate that 12 weeks of resistance exercise training was beneficial in physique and body composition; however, it was not beneficial in insulin resistance and blood lipid profiles in 20s normal weight obese females. Future research including normal weight obese subjects with higher age would be warranted to elucidate more clearly the effects of resistance exercise training on metabolic status.

43 Frailty, Physical Activity and Functional Fitness in the Community-dwelling Elderly
Saejong Park ; Byoung-Goo Ko ; Joo-Ho Song ; Hong Sun Song ; Jinwook Chung ; Soo-Hyun Park ; Mihyun Lee Vol.27, No.2, pp.234-244
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Abstract

The frailty, characterized by reduced physiological function is closely related to a fall, disability, institutionalization, hospitalization, and mortality in the elderly. A reduced physical fitness is a major phenotype of the frailty. The purpose of this study was to investigate the relationship among pre-frailty, physical activity (PA) and functional fitness in the community dwelling elderly women. The study participants were elderly women (n=338, 70.6±4.2years) aged over 65 who took part in the Korean Healthy Fitness Criteria study for the National Fitness Award Project in 2015. The pre-frailty was defined using the Cardiovascular Health Study frailty criteria. PA was assessed using the International PA Questionnaire (IPAQ). The participants were classified as regular PA participants if they meet the World Health Organization (WHO) PA recommendation for the elderly. Functional fitness was assessed using the composite of the National Fitness Award fitness testing for the elderly. Quality of life was evaluated using EuroQoL visual analogue scale and WHO quality of life assessment. As the results, the pre-frail elderly women were significantly older and obese (body mass index, percent body fat, waist circumference) than the healthy elderly. The pre-frail elderly presented significant decreases in walking, moderate intensity, and total PA compared to the healthy elderly even after adjusted for age and percent body fat. However, no significant difference was found in vigorous-intensity activity between the pre-frail and healthy elderly. Also, the pre-frail elderly women showed the decrease in functional fitness and quality of life compared to the healthy elderly. Regular PA was associated with high levels of muscular endurance and coordination in healthy and pre-frail elderly. In pre-frail elderly, high levels of cardiorespiratory endurance was associated with PA. In conclusion, regular PA is inversely associated with fitness decline in healthy and pre-frail community-dwelling elderly women. Regular PA might attenuate fitness decline in pre-frail elderly women.

44 Effects of the difference between ingestion of Nutrition Supplements for 8 weeks on physical activities and fatigue recovery
Tae-Beom Seo ; Bong-Ju Sung ; Byoung-Goo Ko ; Jong-Baek Lee ; Byung-Kwon Kim ; Jin-Suk Lee ; Dae-Sung Rho Vol.27, No.2, pp.245-257
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Abstract

The purpose of this study was to examine whether the difference between ingestion of nutrition supplements for 8 weeks can regulate physical activities and fatigue recovery. Fifty one middle-aged women participated in this study and were divided into placebo, ingestion of 20g energy supplement and ingestion of 40g energy supplement groups. Energy supplement mainly consists of carbohydrates and proteins. All subjects take in this supplement one time per a day for 8 weeks. Physical activity and fatigue recovery were measured before and after ingestion of energy supplement for 8 weeks by using the Wingate anaerobic and a blood tests. In the Wingate anaerobic test, the peak power(p<.01) and average power(p<.05) were significantly increased in ingestion of 20 and 40g supplement groups compared to the placebo group. Although concentrations of lactate and growth hormone in the blood didn’t show a significant differences among groups, blood concentrations of cortisol and ammonia were further enhanced in ingestion of 20 and 40g supplement groups compared to the placebo group(p<.001). The results of present study provide evidence that energy supplement mixed with carbohydrates and proteins may be effective to increase physical activity as well as to reduce blood concentration of fatigue-related factors after exercise.

45 Effects of Combined Treatment of Chiropractic and PNF Exercise on Musculoskeletal Function in Forward Head Posture Patients
Dong-Gun Oh ; Man-Gyoon Lee ; Soon-Chang Sung Vol.27, No.2, pp.258-271
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Abstract

This study was designed to investigate the effects of combined treatment of chiropractic and PNF exercise on musculoskeletal function in forward head posture patients. Thirty patients volunteered to participate in the study as subjects, and they were divided into one of three groups, i.e., chiropractic group (n=10), PNF exercise group (n=10), and combined treatment of chiropractic and PNF exercise group (C+P group; n=10). Subjects in three groups went through each program for 25 min/session, three times/wk for eight weeks. Cervical alignment, cervical muscular strength and endurance, and cervical range of motion were measured and compared among groups and between pre- and post-test utilizing two-way ANOVA with repeated measures. Main results of the present study were as follows: 1) All variables regarding cervical alignment increased significantly in all three groups. The changes in C+P group were more significant than other two groups. 2) All variables regarding cervical muscular strength and endurance increased significantly in all three groups. 3) All variables regarding cervical range of motion increased significantly in all three groups. The changes in ROM regarding flexion and extension in C+P group were more significant than other two groups. It was concluded that all three treatments applied in this study would be effective for functional recovery of the musculoskeletal function in forward head posture patients. Especially, combination of chiropractic and PNF pattern exercise would be the most effective intervention for the patients.


46 A Study on the Characteristics of Lower Extremity Motion of Middle-aged Women in Accordance with Walking Speed to Improve Functions of Walking-shoe
Se-Jin Kong ; Jung-Ho Lee ; Kyu-Chan Lim ; Jin-Hyun Kim Vol.27, No.2, pp.272-280
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Abstract

The objective of this study was to reveal the characteristics of lower extremity motions of middle-aged women in accordance with their walking speed, and also to suggest elements of improving functions of walking-shoe for the improvement of gait stability. Total 30 healthy middle-aged women were asked to walk in their preferred speed and also speed 20% faster than that. Using the 3D motion capture system and the plantar pressure measuring system, the characteristics of lower extremity motions were measured. For the analysis on differences in motions between preferred and faster speeds, the paired t-test was performed. At this time, the significance level was set up as α=.05. The walking in faster speed showed the greater ground contact angle than walking in preferred speed while its gait stability was low. Also, the faster walking showed the bigger plantar pressure, and especially, the pressure on the great toe was high. It would be necessary to improve functions of shoes for the gait stability and dispersion of pressure on feet while fast walking.


47 Developing a Service Satisfaction Scale for Sports Instructor Training Programs
Yoon-Sung Ma ; DoYeon Won ; Sang-Hyun Park Vol.27, No.2, pp.281-292
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Abstract

The purpose of this study was to develop an instrument that measures participantsʼ satisfaction in sports instructor training programs. The instrument development process includes focus group interviews, parallel analysis, and validity and reliability tests. Data were collected from 897 participants from three regular training sessions and were analyzed primarily using SPSS and MPlus software. The results indicated that the service satisfaction of sport instructor programs has an underlying three sub-factors, including ʻadministrative supportʼ, ʻcurriculum contentsʼ, and ʻlearning environmentʼ. This study can provide helpful information to managers in improving their respective sport instructor training programs.


48 Analysis of Korean Professional Baseball Club SNS Message:Based on the Team Official Twitter
Taeyeon Oh ; Yeayoung Noh ; Seunghyeok Yang Vol.27, No.2, pp.293-302
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Abstract

The purpose of this study was to ​categorize official twitter messages and find out each team's marketing strategy by using Ruby program. ​For the analysis 3 thousands official twitter massages were used for each 4 major probaseball teams, Samsung Lions, KIA Tigers, SK Wyverns, and NC Dinos. The results were as follows. Firstly, The marketing messages of pro baseball teams were different than typical companies. Pro baseball's official twitter marketing massages can be grouped into 5 category, Team Awareness, CSR, Customer Service, Engagement and Promotion. Secondly, Twitter marketing message strategy was differentiated by each pro baseball team. ​NC Dinos using twitter to increase team awareness while Samsung Lions deliver their premium team image as a KBO league champion and highlight marketing events with star players. KIA Tigers has shown most passive activities on twitter. Most of messages were just informing game and schedule. SK Wyverns actively using twitter they were answering questions from fans and very engaged to use twitter as a marketing tool.

49 Implication and Scale Development of Internet Sports Shopping Mall Service Quality(E-SSMSQ)
Seung-hoon Jeong Vol.27, No.2, pp.303-326
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Abstract

The purpose of this study was (a)to clearly define the concept of service quality as it relates to the online sports shopping mall, and (b)to develop and validate a psychometrically sound measurement scale, (c)examine the relationship among service quality and shopping satisfaction and intention of recommendation for marketing strategy internet sport shopping mall management. Following Churchill’s(1979) suggestions, the author developed internet Sports Shopping Mall Service Quality(E-SSMSQ). For the development E-SSMSQ (1)literature review, (2)focus group interview, (3)in-depth interviews (4)pilot test(n=97), (5)first data collected(n=459), (6)Frequency analysis, descriptive analysis, exploratory factor analysis(EFA) and reliability analysis for items evaluation, (7)confirmatory factor analysis(CFA) and correlation analysis for scale validation, (8)CFA, correlation analysis and structural equation model(SEM) test for predictive validity used second data collected(n=471). The current study conceptualized the service quality in the context E-SSMSQ by incorporating interaction, efficiency, order processing, information, security, and design. The authors also developed 20 items E-SSMSQ. The results of SEM support the psychometric property of the scale. First, interaction, efficiency and order processing of E-SSMSQ had significantly influence on internet shopping mall satisfaction. Interaction, efficiency, security, and design of E-SSMSQ had significantly influence on internet shopping mall intention of recommendation.


50 A Study on Market Advantage of Sport Products by Brand Origin in the Korean Market : Focused on Attribute Evaluation of Sport Products, Brand Equity, and Purchase Intention
Seung-Heon Baek ; Min- Cheol Kim Vol.27, No.2, pp.327-344
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Abstract

The purpose of this study was to examine competitiveness of sport product companies by brand origin in the Korean market by analyzing attribute evaluation of sport products, brand equity, and purchase intention and their causal relationship. Competitive sport brands were selected in global, Japanese, and Korean brands by a pilot survey. Then, this study selected a population participating in sports for all, elite sports, professional sports, and leisure sports and 498 effective questionnaires were secured. As a result, Korean consumers for sport products evaluated global sport brands in the highest level, Japanese sport brands in the moderate level, and Korean sport brands in the lowest level in the evaluation of attribute evaluation of sport products, brand equity, and purchase intention. Moreover, the evaluation of participating types in sports for all, elite sports, professional sports, and leisure sports showed the same result in the order of global, Japanese, and Korean sport brands. Global sport brands had a sequential causal relationship from attribute evaluation of sport products to brand equity and purchase intention and formed a consumption behavior model that attribute evaluation of sport products led to purchase intention. On the other hand, while Korean sport brands had a sequential causal relationship from attribute evaluation of sport products to brand equity and purchase intention, attribute evaluation of sport products did not lead to purchase intention. Finally, it was confirmed that global brands such as Nike and Adidas had a high market position and Korean sport consumers’ purchase behavior was determined based on information of product attributes and brand equity.


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