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Original Articles
The effect of commercial sports center employees’ empathy on job satisfaction, customer orientation, service quality, and organization loyalty
Buom Kim, Jung-Hee Jung
Korean J Sport Sci. 2020;31(2):230-244.   Published online June 30, 2020
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Relationships among Title Sponsor's Social Inference, Sponsor Attitude Formation, and Sponsorship Effect in the Professional Volleyball Context
Se-Hyuk Park, Jung-Hee Jung
Korean J Sport Sci. 2017;28(1):138-154.   Published online March 31, 2017
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The Relationships among Purchasing Tendencies, Brand Identification, Consumer-Brand Relationships, and Brand Loyalty of Sports Club Members
Se-Hyuk Park, Jung-Hee Jung
Korean J Sport Sci. 2016;27(3):575-587.   Published online September 30, 2016
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A Study on Relation Between Physical Environment, Customers' Emotions, Switching Barriers and Loyalty of the Water Ski Resort
Myoung-Kug Park
Korean J Sport Sci. 2015;26(4):833-847.   Published online December 31, 2015
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Structural Relationship between Sponsor-Identification and Event-Identification in Professional Volleyball Customer Loyalty
Ill-Gwang Kim, Jung-Hee Jung
Korean J Sport Sci. 2015;26(3):596-610.   Published online September 30, 2015
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Structural Relationship among Brand Evaluation, Brand Identification, Brand Relationship, and Brand Loyalty towards Professional Baseball Title Sponsors
Kwang-Soo Lee, Jung-Hee Jung
Korean J Sport Sci. 2014;25(4):726-740.   Published online December 31, 2014
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The Relational Analysis Among the Team Attribute, Consumption Emotion, Viewing Value and Revisit Intention for Korea Professional Baseball
Bumgyu Im
Korean J Sport Sci. 2014;25(1):145-156.   Published online March 31, 2014
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Korean Journal of
Sport Science

Print ISSN: 1598-2920
Online ISSN: 2233-7938



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