Purpose: This study was to verify the relationship between coaching behavior(autonomy/controlling behavior), self-regulation motivation and performance. Method: 356 athletes (from middle to work and professional team) in individual and team sport completed coaching behavior scale developed by this researchers assessing autonomy and controlling coaching behavior perceived by players, Korea Basic Pyshoclogical Needs Scale (KBPNS) assessing basic psychological needs, Behavioral Regulation in Sport Questionnaire (BRSQ) assessing sports motivation level based on self-determination theory, and sport performance score. To estimate the relationship between coaching behavior, self-regulation motivation and performance, this study employed the structure equation modeling analysis. Results: The relationship between psychological needs, regulation motivation and performance showed that autonomy coaching behavior tend to reinforce competence and autonomy of player. These variables have a positive effect on more inner regulation motivation. Moreover, the intrinsic motivation through stimulation experience was a key factor leading to a positive performance by improving the performance strategy and skill of athletes. Conclusion: These results are meaningful as an empirical evidence that relationship between motivation and performance can be changed according to the type of coaching behavior, and that autonomous coaching behavior play an important role in maximizing the performance of player that provided theoretically form.
The purpose of this study was to develop and validity Competitive State Anxiety Scale for Taekwondo Form athlete(CSATF). The participants were composed of the 48 Taekwondo Form athlete to explore sub-factors of Competitive State Anxiety for Taekwondo Form athlete. The data were collected by an open-ended questionnaire and interview. The participants were composed of 257 national Taekwondo Form athlete to develop Competitive State Anxiety Scale for Taekwondo Form athlete. This 157 athlete data were used for items analysis, reliability analysis and exploratory factor analysis. And 100 athlete data were utilized for confirmatory analysis. Also convergent validity, discriminant validity, predictive validity latent mean analysis of CSATF were performed The results of this study were as follows. Firstly, the results revealed that the four general dimensions were identified such as cognitive anxiety, somatic anxiety, state of confidence, environmental anxiety. Secondly, CSATF comprised cognitive anxiety(5 item), somatic anxiety(5 item), state of confidence(5 item) and environmental anxiety(6 item). Thirdly, convergent validity, discriminant validity and predictive validity, the multi-group analysis according to gender examined validity of CSATF.
In sport context, the motivational climate created by significant others (e.g., coachs and peers) has been influences on the athletic-student's motivation, engagement, performance, and skill development. Collective efficacy is important for team performance because it influences a group's task choice, effort expenditure, persistence in the face of failure, and resistance to discouragement. This study was to examine the influence of peer motivational climate (i.e., task-involving and ego-involving motivational climate) and coach autonomous support for basic psychological need satisfaction and collective efficacy. In the study, participants were 289 athletic-students' of team sports. In the study then, questionnaire was assessed using by the correlation and path analysis. The results showed that task-involving motivational climate significantly predicted of collective efficacy, while ego-involving motivational climate were negatively predict to the collective efficacy. The results suggest the importance of considering peer influence in addition to coach influence when examining motivational climate in team sport.
The purpose of this study was to develop a model of relationship intensification, identification formation, and loyalty achieved through mutual effect within participants of sports sponsorship. Through this, the study aims to provide guidance to businesses for establishing and developing sports sponsorships. In order to achieve the objective, two identification paths were used to understand the process of deepening consumer-sponsor relationship in professional volleyball title sponsorships. The target of this study is 'NH Nonghyup' a valleyball title sponsor in 2014-2015. A survey was conducted on 264 home crowd members of Korea Air, Samsung fire, Kepco, Woori card, OK saving bank and Hyundai capital based in metropolitan regions. Sampling method was Convenience Sampling Mode, and questionnaire has been structured to be self-administerd type. SPSSWIN Ver. 21.0 and AMOS 18.0 have been used for data processing. The results were as follows: Frist, the study showed that the connection between consumer-sponsor mutual effect positively influence "we-ness." "We-ness" in turn positively affected sponsor identification, and sponsor identification in turn positively affected attitudinal loyalty. Second, the personalization and enjoyment in consumer-event mutual effect positively affected event trust, and event trust in turn positively affected event identification, and event identification in turn positively affected behavioral loyalty. Third, attitudinal loyalty positively impacted behavioral loyalty.
The purpose of this study was to evaluate sports commentators’ public confidence by the difference between media recipients’ expected level on the public confidence and their perceived outcomes, and to investigate how such characteristics are perceived by media recipients. The questionnaires were given out to people in Seoul and Gyeonggi province, who have experience of having watched the 2014 FIFA World Cup Brazil. The samples were collected by snowball sampling method and a total of 218 questionnaires were chosen as final validity sample. For data analysis, frequency analysis, exploratory factor analysis, paired t-test, importance-performance analysis (IPA), PROXSCAL analysis, and a multiple regression analysis were done by using PASW 21.0. The derived results are as follows: First, according to results from IPA analysis, the Quadrant I is a status-quo area, which is inclusive of the professionalism of KBS and SBS commentators. The Quadrant Ⅱ is a concentrated effort-oriented area, which includes dynamics of KBS and SBS commentators, and professionalism and dynamics of MBS commentators. The Quadrant Ⅲ is an inferiority ranking area, which contains popularity of KBS and SBS commentators, and reliability of MBC commentators. The Quadrant Ⅳ is a rejection of overexertion area, which incorporates reliability of KBS and SBS commentators and popularity of MBC commentators. Second, according to results from MDS analysis in terms of the characteristics of public confidence, an order of KBS>SBS>MBC appeared in the fields of professionalism, reliability and dynamics, and an order of KBS>MBC>SBS appeared in popularity.
Common Method Biases(CMB) is not the matter of measuring tools but the various errors caused by measurement. One of the procedural remedies to overcome these errors is the separation of measurement. However, according to the analysis of the papers published in sports psychology academic journals during the last ten years, the papers used the separation of measurement were just 24 papers of total 197 papers and most measurement were the questionnaires of Likert scale. So this research introduces the Situational Judgment Test(SJT) which can measure the psychological variables using different method except for the questionnaires of Likert scale and describes the developing process and the existing research results. In addition to this, on the basis of the Situational Judgment Test(SJT) developed in the area of sports, it suggests that the scoring key methods which is applied both the distance score and order score show better the validity compare with methods using only the distance score.
This study is aimed at identifying the relationship among brand evaluation, brand identification, brand relationship, and brand loyalty towards professional baseball title sponsors in an empirical manner. The target of this study is 'Korea Yakult,' a baseball title sponsor in 2014. A survey was conducted on 377 home crowd members of Nexen, Doosan, LG and SK based in metropolitan regions. Sampling method was Convenience Sampling Mode, and questionnaire has been structured to be self-administerd type. SPSSWIN Ver. 21.0 and AMOS 18.0 have been used for data processing. The findings are as follows. First, the brand reputation had a significant impact on brand identification. Second, the brand satisfaction had no significant impact on brand identification. Third, the brand attitude had a significant impact on brand identification. Fourth, the brand identification had a significant impact on brand suitability. Fifth, the brand identification had a significant impact on brand attachment. Sixth, the brand identification had a significant impact on brand knowledge. Seventh, the brand suitability had a significant impact on brand loyalty. Eighth, the brand attachment had a significant impact on brand loyalty. Ninth, the brand knowledge had a significant impact on brand loyalty.
The purpose of this study is to empirically inquire into the relationship between a commercial sports center employee's person-environment fit(person-organization fit., person-job fit) & perceived service climate and organizational identification, organizational citizenship behavior and service performance through structural equation model analysis. For this purpose, this study conducted a questionnaire survey of 207 employees working at 12 commercial sports center(a facility in possession of more than 3 events). In an effort to verify the proposed structural model, this study used SPSSWIN Ver. 21.0 and AMOS 18.0. The research results are as follows: First, it was found that person-organization fit had an influence on organizational identification. Second, person-job fit was found to have an influence on organizational identification. Third perceived service climate was found not to have a positive influence on organizational identification. Fourth, organizational identification was found not to have a positive influence on organizational citizenship behavior, either. Fifth, organization identification was also found not to have a positive influence on service performance. Sixth, organizational citizen's action was found to have a positive influence on service performance.
The purpose of this study was to examine the current status of school sport club(SSC) participation and to explore relationship between school sport participation and positive youth development. In order to do this, a survey was conducted with 403 elementary, middle, and high school teachers who are currently taking charge of SSCs, and also individual interviews were conducted with 22 students. In addition, the youths' developmental asset questionnaire was administered with 412 middle school students. The survey results from 403 teachers showed that SSCs have potential to contribute to positive youth development because teachers are placing an emphasis on character development as well as physical and social development through SSC activities. In addition, participants who regularly participate in physical activities had higher internal and external developmental assets than non-participants or irregular participants. Specifically, students participated in SSC more than twice a week had higher internal and external assets than students participate once a week. In addition, participants who engage more than one hour per session had higher internal and external assets except constructive use of time and social competence. Discussion and implications for organizing SSCs to provide developmental contexts and contents for positive youth development were provided.
The purpose of this study was to explore Physically Activity Lifestyle pattern & constraints of high school girl in city, and then to propose P.A. promotional ways. I used International Physical Activity Questionnaire Long version and accelerometer to examine outline of P.A. pattern, and photo-voice as qualitative research techniques. The results were as followings. First, sedentary lifestyles of students in G girls' high school was terrible. Accelerometer was said that their inactive time were about 92.4%, however their moderate to vigorous time about 0.76% of the total time of a week. And, school domain of four domains(school, transportation, leisure, domestic chores) were the most active domain of all. Second, P.A. constraints were analyzed as 'because of something no'(time, effort, will, space, physical skills and person) and 'because of something'(smart phone, car, gaze, rules). The key cause were a shortage of time caused by academic based on school curriculum, sedentary leisure and transportation culture. Lastly, I proposed high school girl' P.A. promotional ways in basis of social ecological model.
